About us
Elevate Your Kitchen
Our kitchen cabinets are designed to enhance your cooking space with style and functionality. We offer a wide range of designs, finishes, and customisation options to suit every taste and budget.
Begin with the homeowner – understand their vision and deliver exceptional cabinetry solutions.
Discover New Opportunities
Our kitchen cabinets are designed to enhance your cooking space with style and functionality. We offer a wide range of designs, finishes, and customisation options to suit every taste and budget.
Begin with the homeowner – understand their vision and deliver exceptional cabinetry solutions.
Everything is designed.
Few things are designed well.
Meet our craftsmen
Dedicated professionals driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of the cabinetry, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the cabinetry industry, Mich has helped the company to get where it is today. Mich is among the best minds.
Aline Turner
Head of Design
Aline is one of the passionate individuals who can truly say they love what they do. She mentors 100+ skilled craftsmen and nurtures a community of thousands of satisfied customers.
Iris Joe
Chief Financial Officer
Iris, with her extensive experience in the industry, helps us understand market trends and improve our offerings. She is determined to drive success and brings her professional expertise to elevate the company to new heights.